Mikal-El

Life as Kal-El: Super-Ego Musings by Mikal Lewis

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Tag: scott bedbury

Analysis, Uncategorized

The McDonaldization of Starbucks

January 18, 2011March 12, 2017by Mikal Lewis3 Comments on The McDonaldization of Starbucks

‘We dropped our shorts to make more money. Hope you don’t mind.’ (this excerpt is a bit lengthy but I find the in the trenches Starbucks anecdote interesting, hopefully you find it worth it!) . . . Now, Starbucks was hiring hundreds of specialists from the outside, many from management positions at Burger King, McDonald’s, [...]

About Mikal

Mikal is a human being and product executive based in Austin, TX. Mikal served as a product leader in various leadership roles with Microsoft, Nordstrom, and RetailMeNot, and an active writer on first business strategy and later product management since 2005.

Follow Mikal's writings on product management at Bold to Win.

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