Mikal-El

Life as Kal-El: Super-Ego Musings by Mikal Lewis

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Tag: marketing

Branding, Uncategorized

7 Common Cents Insights for Naming Your Product / Company

May 17, 2009by Mikal Lewis2 Comments on 7 Common Cents Insights for Naming Your Product / Company

Part 1 in what is likely to be an ongoing series across multiple blogs on naming a company. Naming your company or a project is serious business. If you’re anything like me naming the beast is on the critical path to designing the website or lay out. I’ve gone through this experience recently with Jon [...]

About Mikal

Mikal is a human being and product executive based in Austin, TX. Mikal served as a product leader in various leadership roles with Microsoft, Nordstrom, and RetailMeNot, and an active writer on first business strategy and later product management since 2005.

Follow Mikal's writings on product management at Bold to Win.

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